Technological breakthroughs have always sparked new forms of creative expression.

Photography. Animation. Electronic Music. Graphic Design.

Each medium began with a technological discovery, but its true potential wasn’t unlocked until a great creative tool came along.

We’re now standing at the edge of another breakthrough. Generative AI offers unprecedented creative possibility. But like every shift before it, it needs the right tools — not just powerful, but smart, collaborative, and sensitive to taste.

Introducing Visual Electric

Visual Electric is the first AI image and video generator built for designers, art directors, and anyone who seeks a camera for their mind. It’s not just a prompt box. It’s a generative canvas. A workspace to create, explore, refine, and return to.

In a world of infinite noise, we’re building the sharpest workflow for those who still care about what resonates. For the creatives who lead with taste, obsess over nuance, and know that good work doesn’t come from speed alone. It comes from intention.

That’s why we built Visual Electric — not to automate creativity, but to elevate it. And the right tools, made by the right team, make that possible.

So… riff. Explore. Take risks. Reach dead ends. Try things. Fail. Because the prompt you start with is rarely where you end up. We built this for you and we can’t wait to see where you take it.

— Colin, Adam, Zach & the Visual Electric Team